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- Unique, Innovative &
Contemporary: The creation of a unique
and innovative fine dining atmosphere will differentiate us from the
competition. The restaurant will stand out from the other restaurants in the
area because of the unique design and decor. We will offer a fine dining experience
in an electric atmosphere.
- Product quality: great food, great service and atmosphere.
- ‘Spice of Life' Menu: The menu will appeal to a wide and varied
clientele. Our eclectic menu features regional specialties around the
globe, from Spanish ceviche, to Thai and Indian curries, to local
crabcakes.
- Employee Retention Focus: Employee retention and development programs will be a
primary focus and success platform for this business. Through these programs,
we will be able to draw seasoned and elite professionals and build a committed
work force. We have budgeted for a stock option program for Chef and
Management positions to subsidize a lower salary base. This lowers
our immediate overhead and attracts quality staff.
- Cost
Control Focus: We
will control costs at all times, without exception. Cost Control will be an
integrated function of the restaurant from the onset. Cost control is about
managing the numbers - interpreting and comparing the numbers that impact
the bottom line. 80 percent of the success of a restaurant is determined before
it opens. Our focus is to reduce the cost of goods sold to meet our profit
margin goals by managing the following crucial elements of cost: Purchasing,
Receiving, Storage, Issuing Inventory, Rough Preparation, Service Preparation,
Portioning, Order Taking, Cash Receipts, Bank Deposits and Accounts Payable. We
will use of this restaurant/ethnic food business plan to track actual costs
against our forecasts in managing the business.
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