Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Yahoo Shuts Down Alta Vista, The Search Engine Relic

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Alta Vista, which once ruled the roost as search engine in late 90s, has been put to rest on Monday by Yahoo!. It will join the other dead search engines like Kozmo.com and Ask Jeeves, reports AP.
  
AltaVista was introduced in 1995 by Massachusetts-based company CMGI, three years before Google was founded, and was a very popular search engine. However with the advent of Google, it lost its prominence and later was purchased by Yahoo!, who retained the brand and showed AltaVista searches results from its own search engine, along with offering a bevy of online services instead of sticking solely with the search. By the time the site reversed the course, it was too late. Its finances were sinking and Google was on the rise.

 Last month, Yahoo, had expressed its decision to shut down the relic search engine on its Tumblr page.

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Posted by Payal

Woorank: Check impact of a website or blog to improve rank for SEO

21:09 | Labels:


It is very common now a days that people do have a website or a blog running for their own articles. But when it comes to earning from those websites, it is necessary that the website should be ranked higher to make it visible with Search Engine. Here comes into picture the concept of Search Engine Optimization SEO. We already have written an article on Working of SEO . This article will focus on a tool called as Woorank which allows the owners of website and blog to check the impact so that they can improve upon for Search Engine Ranking.

You can visit Woorank here. 
Woorank provides its users following categories of information
Traffic Estimations,Traffic Rank : Based Globally or Locally,Visitors Localization,Social Monitoring : Facebook Likes, Comments, Google+, Tweeter Backlinks, etc, Mobile Load time, Mobile Rendering Mobile Optimization in terms of CSS, Redirection, Flash Content, Viewport Tag, Apple Icon

Woorank also comes with good flavour of SEO Basics analysis like WWW Resolve, URL Rewrite, IP Canonicalization, Robots.txt, Sitemap, Underscores in URL, Title of Website or Blog, Description, Headings, Images, Text/HTML Ratio, Flash Check, Blog Check, Inside Page Analysis

Woorank provide in depth review for SEO Links in terms of Keyword Consistency, Ranking, Competitors in Google, Number of Indexed Pages, Domain Purchase and Expiry, Popular Pages, Backlinks Counter, DMOZ 

In terms of security, Woorank follows metrics like Spam Block, Safe browsing, Email Privacy, Domain Availability, Server Signature. It reviews some technological aspects like Google Analytics, Google Adsense, W3C validity, Encoding Deprecated HTML

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Posted by Payal

SEO: Search Engine Optimization ..How it works?

21:04 | Labels:


SEO: The term Search Engine Optimization SEO is still an unknown one to the people who are not into web-designing or are newbies in this field. This article will brief you about the basics of Search Engine Optimization and would let you know how it works.

Sometimes, you might wonder whenever you try to check a solution for a query on search engines like Google. User enters his query and Google provides the user with list of web links with some ordering. User always tend to pick the top most links from the links returned as he/she expects them to be close to their query. How actually this happens..This happens by the terminology of Search Engine Optimization SEO.

The first basic truth you need to know to learn SEO is that search engines are not humans.First, search engines crawlthe Web to see what is there. This task is performed by a piece of software, called a crawler or a spider. Tt is impossible for a spider to visit a site daily just to see if a new page has appeared or if an existing page has been modified, sometimes crawlers may not end up visiting your site for a month or more than that. You can check working of crawler here


Search Engine Spider Simulator

Enter URL to Spider


After a page is crawled, the next step is to index its content. The indexed page is stored in a giant database, from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords.  So it is the duty of web designers to make use of keywords in a better way, so that the indexing of their website provides them with an higher rank probability.

When a search request comes, the search engine processes it – i.e. it compares the search string in the search request with the indexed pages in the database. Since it is likely that more than one page (practically it is millions of pages) contains the search string, the search engine starts calculating the relevancy of each of the pages in its index with the search string. There are various algorithms to calculate relevancy. Each of these algorithms has different relative weights for common factors like keyword density, links, or metatags.

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